JTcommunications

The arguments for using a Content Management System (CMS) are strong and clear. For most businesses the following will be important:

• Keep your site content fresh, up to date and relevant
• Provide news and feeds for easier access to useful information and better indexing by Search Engines such as Google
• Take control over your site - no need to rush back to your web designer every time a small change is required
• Use the features built into a CMS to provide a stream of articles and information of relevance to your customers and your potential customers. Make your site more "sticky" - by encouraging people to bookmark your site and to share links to their friends and contacts.

All these are important - but there is another part of the story which should not be forgotten: by moving to a CMS you will be separating content from design. Your content will flow into pre-structured layouts and templates. This has two advantages - first of all it maintains design integrity no matter which of your employees may be tasked to update content - they cannot push the site style outside of pre-arranged boundaries. And in working this way, when you choose to update the design of your site, the design can be re-workd but there is no need to re-write the content - it will flow in =to the new site with monimum effort.

JTcommunications can help you to move to a CMS ideally suited to your needs, and create designer templates for all major CMS systems. If required, a bespoke CMS can be developed to fit your needs precisely.